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Tip

Tip App

Tip digitally in seconds when you don’t have cash on hand.


Project Overview

Problem Statement

How can we digitally bridge the gap in earnings for services that traditionally only take cash tips?

PERSONAS

Average consumer between 18 - 65 years of age

My Role

Lead Product Designer

High-Level Requirements

  • Establish if a need for the product exists by conducting user research

  • Create a fluid app design that allows for users to both give and receive tips

  • Prototype design and test with users


User Research

Participants

50 Participants between 18-45 years of age answered survey questions.
Research conducted in 2018.

Results summary

  • 54% of users either already use a mobile app to tip or would try it.

  • 75% of users don’t have cash on hand when they need to tip with cash.

  • 25% of users find themselves needing cash to tip on a weekly to monthly basis.

  • 80% of users most commonly use cash tips for food & dining related services or car washes. 


Exploration & Ideation


Environmental Launch-points

The following images provide examples of context for how individuals and businesses can use the Tip app.

Digital Launch-Points

The following images provide examples of context for how online services or apps can use the Tip app.



See the Evolution

I started concepting for the Tip App in 2018 - see how the iterations have progressed.


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